The 2K11 24/7 CXXXIII: The Art of Customer Service
Having come from a decade of jobs focused on customer service, let me tell you right here, RIGHT NOW — EVERY CUSTOMER IS IMPORTANT.
Now, before we begin, here are some other things I should let you know:
1 — The customer is NOT always right. But when they're not (and these moment are RARE), it's up to you to steer them in the right direction.
2 — Giving good customer service is NOT EASY. Competing with similar businesses aside, if you want loyal customers who will come back for more of what you're providing, you have to go above and beyond expectations. You are in charge of manufacturing a memory that the customer will associate with you and share with their friends. Do you REALLY want this to be a negative one?
3 — Treat the customer as YOU would want to be treated! Or even BETTER than you'd want to be treated! If someone has come across you for the first time, you don't want them leaving having just had a 'good customer interaction' — you want a 'great customer EXPERIENCE'!!!
